Process · Engagement models
How we work
Four stages, each with a clear exit. You can stop after any of them with something useful in hand.
Each stage has an exit and a holdout. Nothing scales on a demo.
Principle
Human is the future of AI.
The engines we build do the counting, scoring and drafting. People decide what the business stands for, set the limits, and handle the cases that matter most.
People set the rules
Every play runs on a threshold your team controls, and your team can change it.
People take the hard cases
Return holds, large orders and upset customers go to a person, with the evidence in front of them.
People check the result
Nothing scales until a holdout shows it works and someone accountable signs off.
01 · Process
Diagnose, prototype, build, scale
You can stop after any stage with something useful in hand.
- 01
Diagnose
3 to 4 weeksMap the funnel, size the leaks, rank the AI plays. Exit with a funded shortlist.
- 02
Prototype
2 to 4 weeksBuild the thinnest working version on real data. Exit with evidence, or a cheap no.
- 03
Build
6 to 12 weeksProduction-grade models, integrations and monitoring, measured against a holdout.
- 04
Scale
OngoingExtend to new markets, channels and use cases. Hand over, or keep us on retainer.
02 · Ways to buy
Three engagement models
Pricing is shared on the first call.
M1 · Fixed fee
Diagnostic sprint
Fixed scope, three to four weeks. The fastest way to an AI investment case you can defend.
M2 · Scoped per use case
Build engagement
A defined use case taken to production with your team, typically eight to fourteen weeks.
M3 · Monthly
Advisory retainer
Senior AI and commerce counsel on call. Roadmap, vendor selection, reviews and steering.
03 · Stack
We build on what you already run
Before recommending anything new.
CRM & commerce
- Salesforce Commerce Cloud
- Salesforce Sales & Service Cloud
- Agentforce
- Data Cloud
- Shopify
- Adobe Commerce
- SAP Commerce Cloud
- Oracle CX Commerce
Engagement
- Salesforce Marketing Cloud
- Adobe Experience Manager
- Braze
- Iterable
- Klaviyo
Search & personalization
- Algolia
- Bloomreach
- Constructor
- Coveo
AI & models
- OpenAI
- Anthropic
- Google Gemini
- Open-weight models (Llama, Mistral)
- Self-hosted and on-prem models (DeepSeek, Qwen, Kimi, GLM)
AI & decisioning platforms
- Palantir Foundry and AIP
- Microsoft Foundry
- Amazon Bedrock
- Google Vertex AI
Automation & data
- n8n
- Python
- dbt
- Snowflake
- BigQuery
- Databricks
Agentic commerce
- Agentic Commerce Protocol (ACP)
- Universal Commerce Protocol (UCP)
- Agent Payments Protocol (AP2)
- Model Context Protocol (MCP)
- Visa Intelligent Commerce
- Mastercard Agent Pay
Payments & tax
- Stripe
- Adyen
- PayPal
- Avalara
- Zonos
Physical AI & robotics*
- Hugging Face LeRobot
- NVIDIA Isaac and GR00T
- Google DeepMind Gemini Robotics
- Physical Intelligence
- ROS 2
* Early days. We prototype here and don't run it in production yet.
04 · Who we help
Where this works best
Businesses where a small change in conversion, basket or renewal is worth real money.
W1
Retail & DTC brands
Basket size, recovery and returns at scale.
W2
B2B distributors & manufacturers
Reorder rhythm, contract churn, account expansion.
W3
Service-contract businesses
Elevators, HVAC, imaging, linen: recurring revenue that fades quietly.
W4
Cross-border sellers
Landed cost, duties and compliance without the surprises.
Next step
Bring one number you want to move.
Thirty minutes with the founder. You'll leave with a straight answer on whether AI is the right tool for it.
AI is… the Future.